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Sliding Door Lubrication, Facebook Newsfeed, and DIY Air Freshener [From The Tips Box] by Philippines on Sep 21, 2011Readers offer their best tips for lubricating a sliding door, getting the old Facebook newsfeed back without extensions, creating your own air freshener, and avoiding splinters from cheap chopsticks. More » View full post on Lifeh...

The Next Generation Of Listening And Marketing by The Numbers Don't Lie on May 8, 2011Episode #252 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to.  Stephen Rappaport works as the Knowledge Solutions Director for the ARF (Advertising Research Foundation). I first heard about Steve...

3 Ways to Ditch the “And” in “Sales and Marketing” by The Numbers Don't Lie on May 6, 2011By losing the AND in sales and marketing you can have a more effective revenue generating company.

Wanting Something by The Numbers Don't Lie on May 5, 2011How badly do you want something? It's very interesting to think about the things we want and lay them against the things we have. Take a long hard look at what you have. How did you get it? Did you get it because it just showed up? Was it given to y...

Customer Service: Is There Anybody Out There? by The Numbers Don't Lie on May 5, 2011A guest post by Jason Miller of Zoomerang. Your customers may be wondering what Roger Waters famously asked on the Pink Floyd classic album The Wall: “Is There Anybody Out There?” The voice of the consumer has never been more powerful, or...

Why Semantic Analysis trumps Sentiment Analysis by The Numbers Don't Lie on May 4, 2011For years, sentiment has been a widely used measure of how customers view a company’s products and services. But sentiment analysis has inherent flaws. First is what it cannot tell you because it only considers a small amount of the available data.

The Mutterings Of Twitter by The Numbers Don't Lie on May 3, 2011Brands that are leveraging Twitter to connect with their consumers may be in for a surprise. That feeling of frustration that we have all experienced as consumers of a brand is not a constant or lingering feeling that turns someone from a consumer (...

Can Coke Start A Trend To Make Inspiration A Form Of Co-Creation? by The Numbers Don't Lie on May 3, 2011What if you could join your favourite band in studio to record their next single? For many, this is just a moment to dream of - but last month Coca-Cola partnered with the rock band Maroon 5 to do exactly...

Is It an Evil Empire (Avenue)? by The Numbers Don't Lie on May 2, 2011The new social media darling is a “game” called Empire Avenue. While some people are flocking to it, others are calling it outright evil. I’m curious about your take. The game basics are: People’s social media profiles are tu...

Is It an Evil Empire (Avenue)? by The Numbers Don't Lie on May 2, 2011The new social media darling is a “game” called Empire Avenue. While some people are flocking to it, others are calling it outright evil. I’m curious about your take. The game basics are: People’s social media profiles are tu...