Blog Posts on relationship marketing

Chapter 1-3_Singapore Home Furnishing and Customer Electronics Retailers: the nature of trust in business-to-business relationship marketing. by Thinking Made Easy on Apr 10, 2011Chapter 1 Problem and Its Background Introduction Business-to-business marketing is considered by companies to be a sound business strategy and...

Exploring three major contemporary issues in marketing: Integrated Marketing Communications (IMC), Electronic Marketing & Relationship Marketing and their inter-relationships by Thinking Made Easy on Nov 8, 2010Exploring three major contemporary issues in marketing: Integrated Marketing Communications (IMC), Electronic Marketing & Relationship Marketing and their inter-relationships Introduction...

The Company We Keep by on Jul 19, 2009Butch Dalisay wrote a post a week or so ago about his not being a fan of the rampant social networking on the web. What a relief. I thought I was the only cranky old man around. And while I do have Facebook account, it was only at the insistent prodd...